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Digital Outreach Strategies for IR – Summer Investor Summit 2020
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2020Jun 14
Emphasizing the importance of incorporating existing digital infrastructure with direct reach to pre-existing audiences, IBN’s director of communications gave several helpful tips on how to build a loyal following. The educational session also covered how to evaluate increasingly popular forms of digital outreach such as virtual investor conferences and podcast interviews. Key topics include: • Selecting effective online communication strategies • The importance of digital content marketing • Coordinating complementary solutions • Growing your audience of interested investors • Engagement methods to retain interest long term • Making the most of media opportunities For more information, visit www.InvestorBrandNetwork.com About InvestorBrandNetwork The InvestorBrandNetwork (“IBN”) consists of trusted financial brands introduced to the investment public over the course of 14+ years. With IBN, we have amassed a collective audience of millions of social media followers. These distinctive investor brands aim to fulfill the unique needs of a growing base of Client Partners. IBN will continue to expand our branded network of highly influential properties, leveraging the knowledge and energy of specialized teams of experts to serve our increasingly diversified list of clients. Through NetworkNewsWire (“NNW”) and its affiliate brands, IBN provides: (1) access to a network of wire solutions via NetworkWire to reach all target markets, industries and demographics in the most effective manner possible; (2) article and editorial syndication to 5,000+ news outlets; (3) enhanced press release solutions to ensure maximum impact; (4) full-scale distribution to a growing social media audience; (5) a full array of corporate communications solutions; and (6) a total news coverage solution. Please see full terms of use and disclaimers on the InvestorBrandNetwork website applicable to all content provided by IBN, wherever published or re-published: http://IBN.fm/Disclaimer

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InvestorBrandNetwork

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