Cannabis Industry Expected to Be Worth $50 Billion by 2026

  • Legal market will gain new consumers, former illicit users
  • Nine states to vote on weed-legalization measures in November
Photographer: Matthew Staver/Bloomberg
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The legal cannabis industry in the U.S. may grow to $50 billion in the next decade, expanding to more than eight times its current size, as lawful pot purveyors gain new customers and win over users from the illicit market, according to a new report.

Legalizing recreational use in California, where the drug is already medically permitted, is on the ballot in November, and approval of that measure alone would triple the size of the nation’s current $6 billion legal industry, according to a report from 10 Cowen & Co. analysts released on Monday. In all, voters in nine states will vote on weed-related initiatives this November -- five to legalize the drug for all adults and four to allow for medical use.