Vacation Rentals - Canada
Canada- It is projected that the Vacation Rentals market in Canada will see a revenue of US$2.06bn in 2025.
- The revenue is expected to grow at an annual rate of 5.56% from 2025 to 2030, resulting in a projected market volume of US$2.70bn by 2030.
- By the end of 2030, the number of users in the Vacation Rentals market is expected to reach 8.66m users.
- In 2025, the user penetration rate is 19.4%, which is expected to decrease to 20.8% by 2030.
- The average revenue per user (ARPU) in the Vacation Rentals market is expected to be US$263.92.
- Online sales are projected to generate 97% of the total revenue by 2030.
- In terms of global comparison, United States is expected to generate the most revenue in the Vacation Rentals market, amounting to US$22bn in 2025.
- Canada's Vacation Rentals market is booming, with a focus on cozy cabins and lakeside retreats in remote areas for a truly isolated getaway.
- XMO_HIGHLIGHTS_PROMOTED_REGIONS
- India,
- Vietnam,
- Saudi Arabia,
- Singapore,
- Germany
Definition:
The Vacation Rentals market comprises of private accommodation bookings. This includes private holiday homes and houses, e.g., HomeAway, as well as short-term rental of private rooms or flats via portals such as Airbnb, in travel agencies or by telephone.Additional Information:
The main performance indicators of the Vacation Rentals market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests. Each user is only counted once per year.
The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.
For further information on the data displayed, refer to the info button right next to each box.
- Short-term rental of private rooms or flats via portals such as Airbnb or telephone
- Hotels and professionally-run accommodation such as guest houses
Revenue
NOTES: Data was converted from local currencies using average exchange rates of the respective year.
MOST_RECENT_UPDATE: Jul 2025
SOURCE: Statista Market Insights
MOST_RECENT_UPDATE: Jul 2025
SOURCE: Statista Market Insights
Sales Channels
Analyst Opinion
The Vacation Rentals market in Canada is experiencing significant growth and evolution, driven by various factors influencing customer preferences and market trends.
Customer preferences: Customers in Canada are increasingly seeking unique and personalized vacation experiences, leading to a rise in demand for vacation rentals over traditional accommodations. The flexibility, affordability, and authenticity offered by vacation rentals appeal to travelers looking to immerse themselves in the local culture and lifestyle.
Trends in the market: One notable trend in the Canadian Vacation Rentals market is the growing popularity of eco-friendly and sustainable properties. Travelers are showing a preference for environmentally conscious accommodations, prompting property owners to adopt green practices and attract a niche market segment. Additionally, the integration of technology, such as online booking platforms and smart home features, is streamlining the rental process and enhancing the overall guest experience.
Local special circumstances: Canada's vast and diverse landscape presents unique opportunities for vacation rental growth, with popular destinations ranging from picturesque mountain retreats to vibrant urban centers. The seasonal nature of tourism in Canada also impacts the Vacation Rentals market, as properties in ski resorts experience high demand during winter months, while beachfront rentals thrive in the summer. Moreover, the country's strong cultural heritage and indigenous tourism offerings contribute to the appeal of vacation rentals that showcase local traditions and craftsmanship.
Underlying macroeconomic factors: The steady growth of Canada's tourism industry, coupled with an increase in domestic travel, is fueling the expansion of the Vacation Rentals market. Economic stability and favorable exchange rates are encouraging both domestic and international travelers to explore Canada and opt for vacation rental accommodations. Furthermore, government initiatives supporting tourism development and infrastructure improvements are enhancing the overall competitiveness of the Canadian hospitality sector, driving further growth in the Vacation Rentals market.
Users
MOST_RECENT_UPDATE: Jul 2025
SOURCE: Statista Market Insights
User Demographics
MOST_RECENT_UPDATE: Apr 2025
SOURCES: Statista Market Insights, Statista Consumer Insights Global
Global Comparison
MOST_RECENT_UPDATE: Jul 2025
SOURCE: Statista Market Insights
Methodology
Data coverage:
The data encompasses B2C enterprises. Figures are based on bookings, revenues, and sales channels of vacation rentals.Modeling approach:
Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, the Global Consumer Survey, third-party studies and reports, data from industry associations (e.g., UNWTO), and price data of major players in respective markets. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as country-related GDP, demographic data (e.g., population), tourism spending, consumer spending, internet penetration, and device penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, and exponential trend smoothing methods are applied. A k-means cluster analysis allows for the estimation of similar countries. The main drivers are tourism GDP per capita and respective price indices.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.Mobility
XMO_REPORT_PROMO_HEADLINE
Key Market Indicators
NOTES: Based on data from IMF, World Bank, UN and Eurostat
MOST_RECENT_UPDATE: Jan 2025
SOURCE: Statista Market Insights
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